Direct Mail Postcard Design for Crowne Plaza Hotel
[columns] [span6]

Crowne Plaza Postcards

I created a series of directional postcards for Crowne Plaza – Atlanta. The cards for printed and given to customers who were interested in particular Atlanta attractions. The postcards were a welcomed tool for the hotel concierge and the Crowne Plaza customers.

Map Making

Not everyone can make a map. And, even fewer people can write clear directions. I did both for this projects.
Are the directions correct? The instructions are all right. I walked every one of them to be sure.
[/span6][span6]
Direct Mail Postcard Design Sample
[/span6][/columns]
Direct Mail Postcard Design
[columns] [span6]

The Importance of Research

As a designer doing your research is always key to a successful project. The directions that were provided by the client had been pulled from the internet and were mostly incorrect. I always check the information submitted to ensure that I am creating the result that my customer needs. What’s the point in creating a directional postcard that is wrong?
I walked all the routes. Drunk coffee and discovered the most enjoyable path. I then wrote directions and created the maps for each route.
[/span6][span6]
Direct mail sample for Crowne Hotel
[/span6][/columns]
 
Direct Mail Postcard Design