For the Sandy Mush Community Center July 4th project, I had the chance to volunteer my Design Skills and Marketing Services to the SMCC Events Committee. It was a great opportunity to wear many hats, from graphic design to copywriting, social media posts, email campaigns, and more.
Poster Design
I started with the poster design, using the patriotic colors of red, white, and blue, with stars and stripes that screamed “American patriotism from a distance.” The posters were posted at various locations, including Grateful Roots, Leicester Library, and Leicester Supply, among others.
4th of July Posters
Email Blast
Once the posters were up, I created a custom email blast for our almost 400 subscribers. The email blast was a great success, with almost half of our subscribers opening the email. I included emoji images of hotdogs, hamburgers, soda, cake, and covered dishes, which added a cheerful touch to the email.
Email Blast
I was able to repurpose the email blast for the SMCC website post and add it to the SMCC public Google Calendar Event Description. The email blast and website post included all the details for the event, such as the location, timings, and activities.
Facebook Event
To spread the word about the event, I also published a Facebook event. We managed to reach over 100 page followers, with several interested shares.
Throughout the process, I worked closely with the SMCC Events Committee, providing my services to support their event goals.